Global Certificate in Brand Portfolio Diversification
-- viewing nowThe Global Certificate in Brand Portfolio Diversification is a comprehensive course designed to equip learners with essential skills to manage and expand brand portfolios in today's dynamic business environment. This course highlights the importance of diversification strategies, their implementation, and the impact on overall brand equity.
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Course Details
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Unit 1: Introduction to Brand Portfolio Diversification
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Unit 2: Benefits and Risks of Brand Portfolio Diversification
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Unit 3: Analyzing Current Brand Portfolio
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Unit 4: Market Segmentation and Targeting Strategies
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Unit 5: Developing a Brand Diversification Strategy
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Unit 6: Portfolio Management Techniques for Brand Diversification
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Unit 7: Financial Analysis and Valuation of Brand Portfolio
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Unit 8: Mergers, Acquisitions, and Partnerships in Brand Diversification
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Unit 9: Legal and Ethical Considerations in Brand Portfolio Diversification
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Unit 10: Case Studies and Real-World Examples of Brand Portfolio Diversification
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