Executive Development Programme in Mobile Marketing & Virtual Reality
-- viewing nowThe Executive Development Programme in Mobile Marketing & Virtual Reality is a certificate course designed to empower professionals with the latest trends and technologies in mobile marketing and VR. This programme emphasizes the growing importance of mobile as a marketing channel and the transformative impact of virtual reality on businesses across industries.
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Course Details
• Mobile Marketing Fundamentals: Understanding the basics of mobile marketing, including its importance, trends, and strategies.
• Mobile Marketing Channels: Exploring various mobile marketing channels such as SMS, MMS, email, social media, mobile apps, and mobile web.
• Mobile Analytics: Learning how to measure and analyze mobile marketing campaigns using tools such as Google Analytics, Adobe Analytics, and Mixpanel.
• User Experience (UX) Design: Understanding the principles of UX design for mobile devices, including responsive design, mobile-first design, and user-centered design.
• Virtual Reality (VR) Basics: Getting introduced to virtual reality, its applications, and the technology behind it.
• VR in Marketing: Exploring how virtual reality can be used in marketing, including product demonstrations, virtual events, and immersive brand experiences.
• VR Content Creation: Learning how to create virtual reality content, including 360-degree videos, virtual tours, and interactive experiences.
• VR Analytics: Understanding how to measure and analyze virtual reality campaigns, including user behavior, engagement, and conversion rates.
• Ethics and Regulations: Discussing the ethical considerations and regulations surrounding mobile marketing and virtual reality, including privacy, data security, and accessibility.
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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