Executive Development Programme Product Launch for Executives
-- viewing nowThe Executive Development Programme on Product Launch is a certificate course designed for executives seeking to expand their knowledge and expertise in successful product launches. This program highlights the importance of a well-planned and executed product launch in driving business growth and profitability.
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Course Details
• Product Strategy: Understanding the market, competition, and target audience to develop a successful product launch strategy.
• Product Development: Designing, creating, and testing the product to ensure it meets customer needs and expectations.
• Marketing Planning: Developing a comprehensive marketing plan to promote the product launch to the target audience.
• Sales Training: Providing sales teams with the necessary knowledge, skills, and resources to effectively sell the new product.
• Supply Chain Management: Ensuring the efficient and effective management of the supply chain to meet customer demand.
• Financial Analysis: Conducting a financial analysis to determine the potential return on investment (ROI) of the product launch.
• Change Management: Managing the organizational change associated with the introduction of a new product.
• Performance Metrics: Establishing and tracking performance metrics to measure the success of the product launch.
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