Executive Development Programme in Retail Website Strategic Planning
-- viewing nowThe Executive Development Programme in Retail Website Strategic Planning certificate course is a comprehensive program designed to meet the growing industry demand for digital expertise in retail. This course emphasizes the importance of a well-planned retail website strategy in today's digital-first world.
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Course Details
• Website Analysis: Understanding the current state of the retail website, identifying areas for improvement and opportunities for growth. • Market Research: Analyzing the retail industry, competition, and consumer behavior to inform strategic planning. • User Experience Design: Creating a seamless and engaging online shopping experience for customers. • E-commerce Platforms: Evaluating and selecting the right e-commerce platform for the retail business. • Website Development: Managing the technical aspects of website building and maintenance. • Content Strategy: Developing a plan for creating, publishing, and managing valuable and relevant content. • Digital Marketing: Utilizing various online channels to promote the retail website and increase traffic. • Conversion Rate Optimization: Improving the percentage of website visitors who take a desired action. • Analytics and Reporting: Measuring and analyzing website performance to make informed decisions.
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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