Advanced Certificate in Digital Brand Strategy and Crisis Communication
-- viewing nowThe Advanced Certificate in Digital Brand Strategy and Crisis Communication is a crucial course designed to meet the growing industry demand for professionals who can manage brands in the digital age. This course equips learners with essential skills to develop and implement effective digital brand strategies, harnessing the power of social media, content marketing, and data analytics.
2,813+
Students enrolled
GBP £ 140
GBP £ 202
Save 44% with our special offer
About this course
100% online
Learn from anywhere
Shareable certificate
Add to your LinkedIn profile
2 months to complete
at 2-3 hours a week
Start anytime
No waiting period
Course Details
• Advanced Digital Branding: This unit covers the principles and practices of building and maintaining a strong digital brand, including brand identity, positioning, and messaging.
• Digital Marketing Analytics: Students will learn how to use data and analytics to measure the effectiveness of digital marketing campaigns, track brand performance, and make data-driven decisions.
• Social Media Strategy: This unit explores the role of social media in digital branding and crisis communication, including platform selection, content strategy, and community management.
• Content Marketing for Digital Brands: Students will learn how to create and distribute high-quality content that resonates with their target audience and supports their digital brand strategy.
• Digital Crisis Communication: This unit covers the principles and best practices for managing digital crises, including issue identification, response planning, and reputation recovery.
• Search Engine Marketing (SEM): This unit explores the use of paid search advertising to drive traffic, leads, and sales for digital brands, including keyword research, ad copywriting, and campaign management.
• Email Marketing for Digital Brands: Students will learn how to build and manage effective email marketing campaigns that support their digital brand strategy and engage their audience.
• Influencer Marketing for Digital Brands: This unit covers the principles and best practices for working with influencers to promote digital brands, including influencer selection, outreach, and campaign management.
• Digital Brand Protection: This unit explores the legal and ethical considerations of digital branding, including trademark and copyright law, intellectual property rights, and brand protection strategies.
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
Why people choose us for their career
Loading reviews...
Frequently Asked Questions
Course fee
- 3-4 hours per week
- Early certificate delivery
- Open enrollment - start anytime
- 2-3 hours per week
- Regular certificate delivery
- Open enrollment - start anytime
- Full course access
- Digital certificate
- Course materials
Get course information
Earn a career certificate
