Certificate in UX Strategy and User Research
-- viewing nowThe Certificate in UX Strategy and User Research is a comprehensive course designed to equip learners with essential skills in user experience (UX) strategy and research. In today's digital age, UX has become a critical factor in the success of products and services, making this course highly relevant and in-demand in various industries.
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Course Details
• Understanding UX Strategy ∩ Defining the role of UX strategy in product development, aligning UX strategy with business goals, and establishing key UX metrics.
• User Research Methods
— An introduction to qualitative and quantitative research methods, including user interviews, surveys, and usability testing.
• User Personas & User Journeys
— Creating user personas to represent target users, mapping user journeys to visualize user experiences, and identifying pain points and opportunities.
• Prototyping & Wireframing
— Developing low-fidelity and high-fidelity prototypes, creating wireframes to establish information architecture, and conducting usability testing.
• Design Thinking & Human-Centered Design
— Applying design thinking principles to user experience design, incorporating empathy, ideation, and experimentation.
• Usability Testing & Analytics
— Measuring and analyzing user behavior, evaluating usability test results, and identifying areas for improvement.
• UX Strategy for Mobile & Web Applications
— Designing UX strategies for mobile and web applications, considering platform-specific best practices and constraints.
• Accessibility & Inclusive Design
— Implementing accessibility guidelines and designing for inclusivity to ensure a positive user experience for all users.
• UX Strategy for Emerging Technologies
— Exploring UX strategy for emerging technologies such as virtual reality, augmented reality, and artificial intelligence.
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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