Global Certificate in Google Ads: Remote Business Expansion

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The Global Certificate in Google Ads: Remote Business Expansion is a comprehensive course designed to equip learners with the skills needed to excel in digital marketing. This certification focuses on Google Ads, a critical tool in today's online advertising landscape.

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About this course

It is essential for those looking to expand their business reach in the global market. In this course, you'll learn how to create, manage, and optimize Google Ads campaigns. You'll also gain insights into keyword research, ad copywriting, and campaign analysis. This hands-on training will enable you to maximize your return on investment (ROI) and drive business growth. With the increasing demand for digital marketing skills, this course is a valuable asset for career advancement. It not only validates your expertise in Google Ads but also demonstrates your commitment to continuous learning. By the end of this course, you will have the necessary skills to succeed in remote business expansion and stand out in the competitive job market.

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Course Details

Unit 1: Introduction to Google Ads for Remote Business Expansion
Unit 2: Setting up a Google Ads Account
Unit 3: Keyword Research and Selection for Global Markets
Unit 4: Creating Effective Google Ads Campaigns
Unit 5: Designing Compelling Ad Copy for International Audiences
Unit 6: Google Ads Bid Strategies and Optimization
Unit 7: Tracking and Analyzing Google Ads Performance Metrics
Unit 8: Advanced Google Ads Features for Global Business Expansion
Unit 9: Cultural Considerations in Google Ads for International Markets
Unit 10: Case Studies: Successful Google Ads Campaigns for Remote Business Expansion

Career Path

The Google Ads job market is booming, especially in the UK. With a Global Certificate in Google Ads, you can take advantage of this trend and expand your remote business opportunities. Let's take a look at some popular roles in this field and their respective market shares, represented by a 3D pie chart. 1. **Digital Marketing Specialist**: With a 45% share, these professionals create and manage digital marketing campaigns, including Google Ads. 2. **PPC Specialist**: Representing 30% of the market, PPC specialists focus on paid advertising to increase brand visibility and conversions. 3. **Google Ads Expert**: A dedicated Google Ads expert (20% share) optimizes ads, keywords, and bidding strategies for successful campaigns. 4. **SEO Specialist**: Although not a direct Google Ads role, these professionals (5% share) help improve organic search rankings, which complements paid advertising efforts. These roles, and their respective market shares, demonstrate the growing demand for Google Ads expertise in the UK. By earning a Global Certificate in Google Ads and expanding your remote business opportunities, you can position yourself for success in this thriving industry.

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Sample Certificate Background
GLOBAL CERTIFICATE IN GOOGLE ADS: REMOTE BUSINESS EXPANSION
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
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