Executive Development Programme in Social Media Strategy and Planning

Name: Executive Development Programme in Social Media Strategy and Planning
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The Executive Development Programme in Social Media Strategy and Planning is a certificate course designed to empower professionals with the necessary skills to excel in today's digital landscape. This programme emphasizes the importance of social media in driving business growth and maintaining a strong brand presence.

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À propos de ce cours

In an era where 3.6 billion people use social media, understanding how to leverage these platforms for marketing, communication, and customer engagement is paramount. This course offers insights into the latest industry trends, tools, and techniques for creating effective social media strategies. By enrolling in this programme, learners will gain essential skills in social media analytics, content creation, and campaign planning, thus enhancing their career prospects and value to organizations. Equipped with this knowledge, professionals can stay ahead of the competition and help their companies thrive in the digital age.

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Détails du cours

• Social Media Fundamentals
• Social Media Strategy Development
• Social Media Listening & Monitoring
• Content Creation & Curation for Social Media
• Social Media Advertising
• Social Media Analytics & Metrics
• Influencer Marketing & Relationship Management
• Social Media Crisis Management
• Social Media Policy & Compliance
• Emerging Trends in Social Media

Parcours professionnel

In the ever-evolving landscape of digital marketing, the demand for experts with a deep understanding of social media strategy and planning has surged in the UK. The Executive Development Programme in Social Media Strategy and Planning is a comprehensive course designed to arm professionals with the latest skills and knowledge to navigate the complex world of social media. To help you visualise the opportunities that await you in this field, here's a 3D pie chart featuring the most sought-after roles in social media and their respective distribution. Roles in Social Media Strategy and Planning 1. Social Media Manager: With a 35% share, the Social Media Manager role is at the forefront of this dynamic industry. As a Social Media Manager, you will be responsible for developing and implementing strategic social media campaigns to engage with audiences, increase brand awareness, and drive website traffic. 2. Digital Marketing Specialist: A Digital Marketing Specialist holds a 25% share in the social media sphere. This role primarily focuses on creating and optimising digital marketing campaigns across various channels, including social media. You will be tasked with conducting market research, managing online content, and tracking campaign performance. 3. Content Strategist: Content Strategists represent 20% of the social media workforce. This role involves designing and implementing an organisation's content strategy, including social media platforms. A Content Strategist is also responsible for ensuring content quality, consistency, and alignment with business goals. 4. Social Media Analyst: Social Media Analysts hold a 15% share in the industry. This role requires you to monitor, analyse, and report on the effectiveness of social media campaigns. By interpreting data and metrics, you will help your organisation make informed decisions and improve overall performance. 5. Influencer Marketing Manager: As an Influencer Marketing Manager, you will represent the smallest but increasingly valuable segment of the social media industry, with a 5% share. This role involves working with influencers to promote your organisation's products or services, build brand awareness, and reach new audiences. As a professional with a passion for social media and an eye for strategy, the Executive Development Programme in Social Media Strategy and Planning is the perfect opportunity to elevate your career and stay ahead of the curve in the ever-changing world of social media.

Exigences d'admission

Compréhension de base de la matière
Maîtrise de la langue anglaise
Accès à l'ordinateur et à Internet
Compétences informatiques de base
Dévouement pour terminer le cours

Aucune qualification formelle préalable requise. Cours conçu pour l'accessibilité.

Statut du cours

Ce cours fournit des connaissances et des compétences pratiques pour le développement professionnel. Il est :

Non accrédité par un organisme reconnu
Non réglementé par une institution autorisée
Complémentaire aux qualifications formelles

Vous recevrez un certificat de réussite en terminant avec succès le cours.

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EXECUTIVE DEVELOPMENT PROGRAMME IN SOCIAL MEDIA STRATEGY AND PLANNING

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qui a terminé un programme à

London School of International Business (LSIB)

Décerné le

05 May 2025

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