Executive Development Programme in Service Brand Management Foundations
-- ViewingNowThe Executive Development Programme in Service Brand Management Foundations is a certificate course designed to empower professionals with essential skills for career advancement in the service industry. This program emphasizes the importance of service brand management in today's competitive business landscape, where building and maintaining strong relationships with customers is crucial.
6 266+
Students enrolled
GBP £ 140
GBP £ 202
Save 44% with our special offer
ร propos de ce cours
100% en ligne
Apprenez de n'importe oรน
Certificat partageable
Ajoutez ร votre profil LinkedIn
2 mois pour terminer
ร 2-3 heures par semaine
Commencez ร tout moment
Aucune pรฉriode d'attente
Dรฉtails du cours
โข Service Brand Management Foundations: Introduction to service branding, brand equity, and the importance of service brand management in executive development. โข Service Blueprinting: Understanding and creating service blueprints, service dominant logic, and the role of service blueprinting in service brand management. โข Customer Experience Management: Managing customer experiences, customer journey mapping, and measuring customer satisfaction. โข Service Design Thinking: Applying design thinking principles to service brand management, service innovation, and service improvement. โข Employee Engagement: Engaging employees in service brand management, employee engagement strategies, and the role of employees in delivering exceptional customer experiences. โข Service Culture: Building a service culture, service leadership, and creating a service-oriented organizational culture. โข Service Metrics and Analytics: Measuring service performance, service metrics, and using analytics in service brand management. โข Digital Service Transformation: Transforming services through digital technology, digital customer experiences, and service innovation through digital channels.
โข Service Brand Strategy: Developing a service brand strategy, brand positioning, and differentiation in service brand management. โข Service Brand Identity: Creating a service brand identity, service brand visuals, and developing a consistent service brand image.
Note: This list is not exhaustive and can be customized based on the specific needs of the executive development programme.
Parcours professionnel
Exigences d'admission
- Comprรฉhension de base de la matiรจre
- Maรฎtrise de la langue anglaise
- Accรจs ร l'ordinateur et ร Internet
- Compรฉtences informatiques de base
- Dรฉvouement pour terminer le cours
Aucune qualification formelle prรฉalable requise. Cours conรงu pour l'accessibilitรฉ.
Statut du cours
Ce cours fournit des connaissances et des compรฉtences pratiques pour le dรฉveloppement professionnel. Il est :
- Non accrรฉditรฉ par un organisme reconnu
- Non rรฉglementรฉ par une institution autorisรฉe
- Complรฉmentaire aux qualifications formelles
Vous recevrez un certificat de rรฉussite en terminant avec succรจs le cours.
Pourquoi les gens nous choisissent pour leur carriรจre
Chargement des avis...
Questions frรฉquemment posรฉes
Frais de cours
- 3-4 heures par semaine
- Livraison anticipรฉe du certificat
- Inscription ouverte - commencez quand vous voulez
- 2-3 heures par semaine
- Livraison rรฉguliรจre du certificat
- Inscription ouverte - commencez quand vous voulez
- Accรจs complet au cours
- Certificat numรฉrique
- Supports de cours
Obtenir des informations sur le cours
Payer en tant qu'entreprise
Demandez une facture pour que votre entreprise paie ce cours.
Payer par FactureObtenir un certificat de carriรจre