Global Certificate in Next-Gen EdTech Content Marketing
-- ViewingNowThe Global Certificate in Next-Gen EdTech Content Marketing is a comprehensive course designed to empower marketing professionals in the education technology sector. This certificate program emphasizes the importance of data-driven storytelling, content strategy, and marketing technologies in the rapidly evolving EdTech landscape.
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โข EdTech Content Marketing Fundamentals: Understanding the basics of EdTech content marketing, including its importance, benefits, and challenges.
โข Target Audience and Persona Development: Identifying and understanding the target audience, creating detailed personas, and tailoring content to meet their needs.
โข Content Creation and Curation: Developing a content creation strategy, understanding the different types of content, and learning how to curate content effectively.
โข Search Engine Optimization (SEO) for EdTech: Understanding how to optimize content for search engines, including keyword research, on-page optimization, and link building.
โข Social Media Marketing for EdTech: Learning how to use social media platforms to promote EdTech content, including organic and paid strategies.
โข Influencer Marketing in EdTech: Identifying key influencers in the EdTech space, building relationships with them, and leveraging their networks to promote content.
โข Email Marketing for EdTech: Developing an email marketing strategy, creating effective email campaigns, and measuring their success.
โข Content Amplification and Distribution: Understanding how to amplify and distribute EdTech content to reach a wider audience, including paid advertising and content syndication.
โข Measurement and Analytics for EdTech Content Marketing: Learning how to measure the success of EdTech content marketing campaigns, including key metrics, analytics tools, and data interpretation.
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