Executive Development Programme in Data Analytics: Product Promotion Applications
-- ViewingNowThe Executive Development Programme in Data Analytics: Product Promotion Applications certificate course is a powerful learning opportunity for professionals seeking to harness the potential of data analytics in product promotion. This program emphasizes the importance of data-driven decision-making and equips learners with essential skills to excel in today's data-centric business landscape.
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โข Introduction to Data Analytics: Understanding the basics of data analytics, data mining, and big data.
โข Data Visualization: Learning to present data in a clear and interactive way to facilitate decision-making.
โข Product Promotion Analytics: Utilizing data analytics to optimize product promotion strategies.
โข Customer Segmentation: Identifying and targeting specific customer groups for product promotion.
โข Predictive Analytics: Using statistical algorithms and machine learning techniques to identify the likelihood of future outcomes based on historical data.
โข Market Basket Analysis: Examining the combination of products that frequently occur in transactions to identify patterns and trends for cross-selling and upselling.
โข Social Media Analytics: Monitoring and analyzing social media data to understand customer sentiment and behavior.
โข Data-Driven Marketing: Implementing data analytics in marketing campaigns to improve ROI.
โข Data Privacy and Security: Ensuring data is handled in compliance with relevant regulations and ethical standards.
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