Global Certificate in Service Brand Management: A Holistic Approach
-- ViewingNowThe Global Certificate in Service Brand Management: A Holistic Approach is a comprehensive course that equips learners with essential skills for career advancement in the service industry. This program emphasizes the importance of a holistic approach to service brand management, covering topics such as customer experience strategy, brand positioning, and internal branding.
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โข Service Branding Fundamentals
โข Understanding Customer Experience (CX)
โข Service Design and Delivery
โข Building a Strong Service Brand Identity
โข Service Brand Positioning and Differentiation
โข Integrating Service Branding with Marketing Strategies
โข Customer Relationship Management (CRM) and Service Brand Loyalty
โข Measuring Service Brand Success and KPIs
โข Continuous Service Improvement and Innovation
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