Professional Certificate in Social Media Channel Management
-- ViewingNowThe Professional Certificate in Social Media Channel Management is a vital course that keeps up with the ever-evolving digital landscape. With the increasing importance of social media in business strategies, there's a high demand for professionals who can effectively manage and optimize social media channels.
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GBP £ 140
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Here are the essential units for a Professional Certificate in Social Media Channel Management:
• Understanding Social Media Landscape: an overview of the current social media landscape, including popular channels and trends.
• Content Strategy for Social Media: developing a content strategy that aligns with business goals, target audience, and channel selection.
• Social Media Analytics: measuring and analyzing social media metrics to optimize content strategy and improve ROI.
• Paid Social Media Advertising: creating and managing paid social media campaigns, including ad targeting, budgeting, and optimization.
• Community Management: building and managing online communities, including engaging with followers, responding to customer inquiries, and managing user-generated content.
• Crisis Management on Social Media: developing a crisis management plan to handle negative feedback, social media threats, and reputation management.
• Ethics and Best Practices in Social Media: understanding ethical considerations and best practices for social media channel management, including privacy, disclosure, and transparency.
• Emerging Trends in Social Media: exploring emerging trends and future developments in social media, including new channels and technologies.
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