Global Certificate in Strategic Launch Planning
-- ViewingNowThe Global Certificate in Strategic Launch Planning is a comprehensive course designed to equip learners with essential skills for successful product launches. This course emphasizes the importance of strategic planning, market research, and risk management in achieving business growth and competitive advantage.
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โข Unit 1: Introduction to Strategic Launch Planning
โข Unit 2: Market Research and Analysis
โข Unit 3: Product Development and Positioning
โข Unit 4: Defining Launch Objectives and Key Performance Indicators (KPIs)
โข Unit 5: Stakeholder Management and Communication Strategy
โข Unit 6: Go-to-Market Planning and Channel Management
โข Unit 7: Budgeting and Resource Allocation
โข Unit 8: Risk Management and Contingency Planning
โข Unit 9: Metrics, Measurement, and Evaluation
โข Unit 10: Continuous Improvement and Iterative Planning
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