Global Certificate in Email Design for a Connected World
-- ViewingNowThe Global Certificate in Email Design for a Connected World is a comprehensive course that empowers learners with the essential skills to create visually appealing and effective email campaigns. In today's digital age, email marketing remains a vital communication channel, with 3.
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โข Email Design Fundamentals: Understanding the basics of email design, including layout, color theory, typography, and accessibility. โข Responsive Email Design: Creating emails that look great on any device, with a focus on mobile-first design and best practices. โข HTML & CSS for Email: Learning the nuances of coding emails with HTML and CSS, including table-based layouts and inline styles. โข Email Template Development: Building custom email templates from scratch, including modular design and reusable code. โข Testing & Debugging: Ensuring emails display correctly across different email clients and devices, and troubleshooting common issues. โข Email Marketing Strategy: Understanding the role of email design in a larger marketing context, including segmentation, personalization, and automation. โข Analytics & Optimization: Measuring the success of email campaigns and making data-driven decisions to improve performance. โข Deliverability & Compliance: Ensuring emails reach the inbox and avoiding common spam filters and deliverability issues. โข Collaboration & Project Management: Working effectively with cross-functional teams, including designers, developers, and marketers, to manage email design projects from start to finish.
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