Professional Certificate in Content & Conversion Optimization
-- ViewingNowThe Professional Certificate in Content & Conversion Optimization is a comprehensive course designed to equip learners with essential skills for career advancement in digital marketing. This program focuses on the critical areas of content creation and conversion rate optimization, both of which are in high industry demand.
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GBP £ 140
GBP £ 202
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โข Content Strategy & Planning: Understanding the importance of content planning, developing a content strategy, and setting goals.
โข Copywriting & Storytelling: Mastering the art of persuasive copywriting, storytelling techniques, and creating engaging content.
โข User Experience (UX) & Design Principles: Learning UX best practices, visual design principles, and their impact on content optimization.
โข Keyword Research & Search Engine Optimization (SEO): Identifying high-value keywords, SEO strategies, and on-page optimization techniques to improve content visibility.
โข Analytics & Metrics for Content Optimization: Measuring content performance, interpreting analytics data, and using insights to improve conversion rates.
โข A/B Testing & Conversion Rate Optimization (CRO): Implementing A/B tests, analyzing results, and applying CRO best practices to boost conversions.
โข Content Personalization & Localization: Creating personalized content experiences, localizing content for global audiences, and understanding cultural nuances.
โข Content Distribution & Promotion: Developing effective content distribution strategies, leveraging social media, and maximizing content reach.
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