Certificate in Behavioral Economics and Marketing Ethics
-- ViewingNowThe Certificate in Behavioral Economics and Marketing Ethics is a comprehensive course that bridges the gap between traditional marketing strategies and the modern, consumer-centric approach. This program emphasizes the importance of understanding consumer behavior, ethical decision-making, and the application of behavioral economics in marketing campaigns.
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ใณใผใน่ฉณ็ดฐ
โข Introduction to Behavioral Economics
โข Understanding Heuristics and Biases in Decision Making
โข The Role of Emotions in Economic Choices
โข Behavioral Economics in Marketing: Nudges and Choice Architecture
โข Marketing Ethics: An Overview
โข Ethical Issues in Advertising and Promotion
โข Privacy, Data Security, and Consent in Digital Marketing
โข Corporate Social Responsibility and Sustainable Marketing Practices
โข Behavioral Ethics in Marketing: The Intersection of Behavioral Economics and Marketing Ethics
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