Professional Certificate in Graphic Design for Email: Actionable Knowledge
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โข Email Design Fundamentals: Understanding the basics of email design, including layout, color theory, typography, and branding.
โข HTML & CSS for Email: Learning how to code responsive emails using HTML and CSS, including email-specific techniques and best practices.
โข Email Accessibility: Ensuring that emails are accessible to all users, including those with disabilities, by following accessibility guidelines and best practices.
โข Email Testing & QA: Testing emails across different email clients and devices to ensure consistent rendering and identifying any issues before sending.
โข Email Marketing Strategy: Understanding the key principles of email marketing, including audience segmentation, targeting, and personalization.
โข Email Campaign Management: Learning how to plan, execute, and measure the success of email campaigns, including A/B testing and optimization.
โข Email Analytics & Reporting: Analyzing email performance data to measure campaign success, track user engagement, and identify areas for improvement.
โข Email Security & Compliance: Ensuring that emails comply with legal and regulatory requirements, including anti-spam laws and data privacy regulations.
โข Email Design Trends & Best Practices: Staying up-to-date with the latest email design trends and best practices, including animation, interactivity, and dynamic content.
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