Executive Development Programme in Brand Strategy Redefined
-- ViewingNowThe Executive Development Programme in Brand Strategy Redefined is a certificate course designed to empower professionals with the necessary skills to thrive in today's dynamic and competitive business landscape. This programme emphasizes the significance of a well-defined brand strategy in driving organizational growth and success.
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โข Unit 1: Introduction to Brand Strategy Redefined
โข Unit 2: Understanding the Brand Landscape: Primary & Secondary Research
โข Unit 3: Brand Positioning: Defining Your Unique Value Proposition
โข Unit 4: Building a Strong Brand Identity: Logo, Color, Typography & Imagery
โข Unit 5: Crafting a Compelling Brand Story & Messaging
โข Unit 6: Integrating Brand Strategy with Marketing & Sales
โข Unit 7: Measuring Brand Success: Key Performance Indicators & Analytics
โข Unit 8: Navigating Brand Challenges: Crisis Management & Recovery
โข Unit 9: Leveraging Digital Channels for Brand Growth
โข Unit 10: Future-Proofing Your Brand: Trends, Innovation & Adaptation
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