Professional Certificate in Strategic Positioning Frameworks
-- ViewingNowThe Professional Certificate in Strategic Positioning Frameworks is a comprehensive course designed to enhance your ability to analyze market trends and develop effective business strategies. This certificate program emphasizes the importance of understanding the competitive landscape, customer needs, and market dynamics to position a business for success.
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โข Unit 1: Introduction to Strategic Positioning Frameworks
โข Unit 2: Competitive Analysis and Market Research
โข Unit 3: Porter's Five Forces Analysis
โข Unit 4: SWOT Analysis: Strengths, Weaknesses, Opportunities, and Threats
โข Unit 5: Value Chain Analysis for Strategic Advantage
โข Unit 6: Blue Ocean Strategy and Red Ocean Traps
โข Unit 7: Positioning Map and Perceptual Mapping Techniques
โข Unit 8: Balanced Scorecard: Measuring Strategic Performance
โข Unit 9: Scenario Planning and Strategic Forecasting
โข Unit 10: Implementing and Adapting Strategic Positioning Frameworks
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