Masterclass Certificate in Ad Campaign Performance Analysis & Optimization
-- ViewingNowThe Masterclass Certificate in Ad Campaign Performance Analysis & Optimization is a comprehensive course designed to equip learners with essential skills for career advancement in digital marketing. This program focuses on the importance of ad campaign performance analysis and optimization, a critical aspect of any successful digital marketing strategy.
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โข Unit 1: Introduction to Ad Campaign Performance Analysis & Optimization
โข Unit 2: Understanding Key Performance Indicators (KPIs) in Ad Campaigns
โข Unit 3: Data Analysis Tools and Techniques
โข Unit 4: A/B Testing and Multivariate Testing
โข Unit 5: Ad Campaign Optimization Strategies
โข Unit 6: Leveraging Audience Segmentation for Ad Performance
โข Unit 7: Cross-Channel Ad Campaign Analysis
โข Unit 8: Attribution Models in Ad Campaign Performance Analysis
โข Unit 9: Machine Learning and Predictive Analytics in Ad Optimization
โข Unit 10: Case Studies in Ad Campaign Performance Analysis & Optimization
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