Professional Certificate in Support Analytics for Improved CX
-- ViewingNowThe Professional Certificate in Support Analytics for Improved CX is a crucial course designed to empower learners with the necessary skills to enhance customer experience (CX) through data-driven decision making. This certificate course emphasizes the importance of analytics in support functions, addressing industry demand for professionals who can interpret and apply data to improve CX strategies.
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โข Support Analytics Fundamentals: Understanding the basics of support analytics, its importance, and how it contributes to improved customer experience (CX).
โข Data Collection and Analysis: Learning the methods and tools for collecting and analyzing customer support data to derive meaningful insights.
โข Customer Segmentation: Techniques for segmenting customers based on various factors, enabling tailored support strategies.
โข Metric-Driven Support: Utilizing key performance indicators (KPIs) and metrics to measure and improve support efficiency and effectiveness.
โข Customer Journey Mapping: Visualizing and analyzing the customer journey to identify pain points and opportunities for improvement.
โข Chatbot and Automation Analytics: Understanding the role of AI and automation in support analytics and how to measure their impact.
โข Text Analytics and NLP: Leveraging text analytics and natural language processing (NLP) to analyze customer feedback and support interactions.
โข Support Analytics for Business Decision Making: Applying support analytics insights to inform business decisions and strategies.
โข Data Visualization and Reporting: Techniques for presenting support analytics data in a clear and actionable manner to stakeholders.
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