Global Certificate in Crisis Communication & Social Impact
-- ViewingNowThe Global Certificate in Crisis Communication & Social Impact is a comprehensive course designed to empower learners with the skills to manage critical situations and create positive social impact. In today's complex and interconnected world, the importance of effective crisis communication cannot be overstated.
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โข Crisis Communication Fundamentals: Understanding the principles of effective crisis communication, including risk assessment, message development, and delivery.
โข Social Media & Crisis Communication: Leveraging social media platforms for crisis communication, including monitoring, engaging, and measuring social media conversations during a crisis.
โข Stakeholder Engagement: Identifying and engaging key stakeholders during a crisis, including employees, customers, media, and regulators.
โข Media Relations: Building and maintaining positive relationships with the media during a crisis, including press releases, interviews, and press conferences.
โข Crisis Leadership: Developing leadership skills for managing a crisis, including decision-making, communication, and ethical considerations.
โข Crisis Preparedness & Planning: Developing crisis communication plans and protocols, including scenario planning, crisis simulation exercises, and training.
โข Reputation Management: Managing and restoring corporate reputation during and after a crisis, including crisis communication strategies, messaging, and monitoring.
โข Cross-Cultural Crisis Communication: Adapting crisis communication strategies for different cultures, languages, and regions.
โข Legal & Ethical Considerations: Understanding legal and ethical considerations in crisis communication, including privacy, defamation, and crisis communication ethics.
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