Executive Development Programme in Market Positioning and Brand Building
-- ViewingNowThe Executive Development Programme in Market Positioning and Brand Building is a certificate course designed to empower professionals with critical skills in today's competitive business landscape. This programme emphasizes the importance of strong branding and market positioning in achieving business growth and success.
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⢠Market Positioning: Understanding the Market and Competitive Landscape
⢠Brand Identity: Defining and Building a Strong Brand
⢠Brand Strategy: Developing a Long-Term Plan for Brand Success
⢠Brand Differentiation: Positioning Your Brand to Stand Out
⢠Brand Awareness: Building Recognition and Visibility for Your Brand
⢠Brand Messaging: Communicating Your Brand's Value Proposition
⢠Brand Equity: Measuring and Managing the Value of Your Brand
⢠Brand Management: Maintaining and Strengthening Your Brand Over Time
⢠Digital Branding: Building and Managing Your Brand in the Digital Age
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