Advanced Certificate in Retail Customer Journey Mapping
-- ViewingNowThe Advanced Certificate in Retail Customer Journey Mapping is a comprehensive course designed to equip learners with the essential skills to understand and optimize the customer journey in the retail industry. This course highlights the importance of customer journey mapping in providing a seamless and personalized customer experience, a critical factor in today's competitive retail landscape.
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Unit 1: Introduction to Retail Customer Journey Mapping
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Unit 2: Understanding Customer Segments and Personas
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Unit 3: Mapping the Customer Journey Stages
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Unit 4: Touchpoints and Interactions
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Unit 5: Analyzing Customer Emotions and Sentiments
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Unit 6: Measuring and Evaluating Retail Customer Experience
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Unit 7: Digital Retail Customer Journey Mapping
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Unit 8: Leveraging Data and Analytics in Customer Journey Mapping
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Unit 9: Designing Customer-Centric Retail Strategies
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Unit 10: Continuous Improvement and Iteration in Customer Journey Mapping
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