Professional Certificate in Service Brand Management: Achieving Sustainable Growth
-- ViewingNowThe Professional Certificate in Service Brand Management: Achieving Sustainable Growth is a comprehensive course designed to equip learners with essential skills for career advancement in the service industry. This course emphasizes the importance of service brand management in driving sustainable growth for businesses and provides a deep understanding of key concepts and best practices.
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⢠Unit 1: Introduction to Service Brand Management
⢠Unit 2: Understanding Brand Identity and Positioning
⢠Unit 3: Customer Experience Management and Brand Loyalty
⢠Unit 4: Service Design Thinking and Innovation
⢠Unit 5: Multi-Channel Strategy for Service Brands
⢠Unit 6: Measuring Success: Key Performance Indicators in Service Brand Management
⢠Unit 7: Building a Strong Service Brand Culture
⢠Unit 8: Crisis Management and Brand Resilience
⢠Unit 9: Sustainable Growth Strategies for Service Brands
⢠Unit 10: Future Trends in Service Brand Management
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