Executive Development Programme in Visual Brand Strategy & Identity
-- ViewingNowThe Executive Development Programme in Visual Brand Strategy & Identity is a certificate course designed to empower professionals with the essential skills to craft compelling visual branding strategies. This program emphasizes the importance of visual storytelling, teaching learners how to create powerful and consistent brand identities that resonate with target audiences.
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Unit 1: Introduction to Visual Brand Strategy & Identity
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Unit 2: Understanding Brand Values and Positioning
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Unit 3: Color Theory and Psychology in Branding
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Unit 4: Typography and Font Selection
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Unit 5: Logo Design and Application
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Unit 6: Visual Brand Consistency and Guidelines
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Unit 7: Digital Visual Branding: Websites and Social Media
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Unit 8: Visual Branding in Marketing and Advertising
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Unit 9: Case Studies in Successful Visual Brand Identity
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Unit 10: Developing and Implementing a Visual Brand Strategy
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