Executive Development Programme in Strategic Crisis Storytelling
-- ViewingNowThe Executive Development Programme in Strategic Crisis Storytelling is a certificate course designed to empower professionals with the skills to navigate and lead in times of crisis. This programme is crucial in today's dynamic business environment, where organizations must constantly adapt to changes and challenges.
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⢠Crisis Communication Fundamentals: Understanding the basics of effective communication during a crisis.
⢠Storytelling in Crisis Management: The power of storytelling as a crisis management tool.
⢠Developing a Strategic Crisis Story: Techniques for creating compelling narratives that align with organizational goals.
⢠Crisis Storytelling Frameworks: Applying proven storytelling frameworks to crisis situations.
⢠Crafting Authentic Messaging: Ensuring crisis stories are authentic, trustworthy, and resonate with key stakeholders.
⢠Effective Delivery of Crisis Stories: Communicating crisis narratives through various channels, including media interviews, social media, and internal communications.
⢠Monitoring and Measuring Crisis Story Impact: Tools and techniques for tracking the effectiveness of crisis stories and adjusting strategies accordingly.
⢠Crisis Preparedness and Planning: Building a crisis storytelling plan that is integrated into overall crisis management efforts.
⢠Case Studies in Crisis Storytelling: Examining successful and unsuccessful crisis stories from various industries.
⢠Ethical Considerations in Crisis Storytelling: Maintaining integrity and ethical standards while communicating during a crisis.
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