Executive Development Programme in Book Marketing Success
-- ViewingNowThe Executive Development Programme in Book Marketing Success certificate course is a comprehensive program designed to empower professionals with the essential skills required to thrive in the book marketing industry. This course highlights the importance of strategic marketing for book promotion and sales, focusing on both traditional and digital channels.
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⢠Book Market Research
⢠Understanding the Target Audience
⢠Book Positioning and Messaging
⢠Creating a Compelling Book Cover and Title
⢠Effective Book Description Writing
⢠Book Pricing and Distribution Strategies
⢠Leveraging Social Media and Online Platforms
⢠Organizing Book Launch and Promotional Events
⢠Measuring and Analyzing Book Marketing Success
⢠Building a Long-term Author Brand
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