Global Certificate in High-Impact Marketing Channels
-- ViewingNowThe Global Certificate in High-Impact Marketing Channels is a comprehensive course designed to empower learners with essential marketing skills in high-demand channels. This program focuses on digital marketing, content marketing, social media, email marketing, and data analytics, providing a holistic understanding of modern marketing strategies.
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⢠Marketing Fundamentals: Understanding the basics of marketing, including market research, target audiences, and branding.
⢠Search Engine Optimization (SEO): Optimizing websites and content to improve search engine rankings and increase organic traffic.
⢠Pay-Per-Click (PPC) Advertising: Creating and managing effective PPC campaigns using platforms like Google Ads and Bing Ads.
⢠Social Media Marketing: Leveraging social media platforms to build brand awareness, engage with audiences, and drive website traffic.
⢠Email Marketing: Building and managing email lists, creating engaging email campaigns, and measuring their effectiveness.
⢠Content Marketing: Developing and executing content marketing strategies to attract and retain customers, including blog posts, infographics, and videos.
⢠Influencer Marketing: Identifying and collaborating with influencers to reach new audiences and build brand credibility.
⢠Mobile Marketing: Optimizing marketing strategies for mobile devices, including mobile ads, app-based marketing, and SMS marketing.
⢠Analytics and Metrics: Measuring and analyzing marketing metrics to optimize campaigns and improve ROI.
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