Professional Certificate in Driving Ad Campaign Performance
-- ViewingNowThe Professional Certificate in Driving Ad Campaign Performance is a comprehensive course that equips learners with the essential skills to optimize and manage successful ad campaigns. This program is crucial for professionals in digital marketing, advertising, and communications who want to enhance their expertise and stay updated on the latest industry trends.
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⢠Unit 1: Introduction to Ad Campaign Performance
⢠Unit 2: Understanding Key Performance Indicators (KPIs) in Advertising
⢠Unit 3: Setting Up and Optimizing Google Ads Campaigns
⢠Unit 4: Leveraging Facebook Ads Manager for Success
⢠Unit 5: Crafting Compelling Ad Copy and Design
⢠Unit 6: Targeting and Retargeting Strategies for Improved Performance
⢠Unit 7: Analyzing and Interpreting Ad Performance Data
⢠Unit 8: A/B Testing and Continuous Optimization
⢠Unit 9: Budgeting and Bid Strategies for Maximum ROI
⢠Unit 10: Scaling Ad Campaigns for Business Growth
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