Global Certificate in IP & the Attention Economy
-- ViewingNowThe Global Certificate in IP & the Attention Economy is a comprehensive course designed to empower learners with the essential skills needed to thrive in today's digital economy. This course focuses on the intersection of intellectual property (IP) law and the attention economy, a rapidly growing field that is shaping the future of business and technology.
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⢠Understanding Intellectual Property (IP)
⢠Types of Intellectual Property: Patents, Trademarks, Copyrights, and Trade Secrets
⢠The Role of Intellectual Property in Business
⢠IP Protection in the Digital Age
⢠The Intersection of IP and the Attention Economy
⢠Monetizing Intellectual Property in the Attention Economy
⢠Navigating IP Challenges in a Global Marketplace
⢠Ethical Considerations in the Attention Economy
⢠Case Studies: Successes and Failures in IP and the Attention Economy
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