Global Certificate in Strategic Launch Planning
-- ViewingNowThe Global Certificate in Strategic Launch Planning is a comprehensive course designed to equip learners with essential skills for successful product launches. This course emphasizes the importance of strategic planning, market research, and risk management in achieving business growth and competitive advantage.
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⢠Unit 1: Introduction to Strategic Launch Planning
⢠Unit 2: Market Research and Analysis
⢠Unit 3: Product Development and Positioning
⢠Unit 4: Defining Launch Objectives and Key Performance Indicators (KPIs)
⢠Unit 5: Stakeholder Management and Communication Strategy
⢠Unit 6: Go-to-Market Planning and Channel Management
⢠Unit 7: Budgeting and Resource Allocation
⢠Unit 8: Risk Management and Contingency Planning
⢠Unit 9: Metrics, Measurement, and Evaluation
⢠Unit 10: Continuous Improvement and Iterative Planning
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