Global Certificate in Marketing Channel Performance Tracking: Essentials

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The Global Certificate in Marketing Channel Performance Tracking: Essentials is a comprehensive course designed to equip learners with the essential skills needed to excel in today's dynamic marketing landscape. This course focuses on the importance of tracking and analyzing marketing channel performance, a critical skill in demand by top employers worldwide.

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AboutThisCourse

By enrolling in this course, learners will gain a deep understanding of key marketing metrics, data analysis techniques, and performance tracking tools. They will learn how to measure the effectiveness of different marketing channels, including social media, email, and search engine marketing. Through real-world examples and practical exercises, learners will develop the skills needed to make data-driven decisions that drive business growth. This course is essential for marketing professionals seeking to advance their careers, business owners looking to optimize their marketing efforts, and anyone interested in gaining a deeper understanding of marketing analytics. By completing this course, learners will be equipped with the skills and knowledge needed to succeed in today's data-driven marketing industry. Enroll today and take the first step towards a rewarding career in marketing analytics!

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CourseDetails

• Marketing Channel Introduction: Understanding the Basics
• Performance Tracking Methods: Best Practices
• Key Performance Indicators (KPIs) for Marketing Channels
• Marketing Channel Attribution Models
• Data Analysis for Marketing Channel Performance
• Marketing Technology for Performance Tracking
• Customer Journey Mapping and Analysis
• Return on Investment (ROI) Calculation for Marketing Channels
• Case Studies in Marketing Channel Performance Tracking
• Ethics in Marketing Channel Performance Tracking

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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CourseFee

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
  • OpenEnrollmentStartAnytime
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StandardMode GBP £90
CompleteInTwoMonths
FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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GLOBAL CERTIFICATE IN MARKETING CHANNEL PERFORMANCE TRACKING: ESSENTIALS
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London School of International Business (LSIB)
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05 May 2025
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