Masterclass Certificate in Effective Email Marketing Design

Name: Masterclass Certificate in Effective Email Marketing Design
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The Masterclass Certificate in Effective Email Marketing Design is a comprehensive course that equips learners with essential skills for career advancement in digital marketing. This course emphasizes the importance of email marketing design and its impact on conversion rates and brand image.

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AboutThisCourse

In today's digital age, email marketing remains a powerful tool for businesses, with a projected return on investment of $42 for every $1 spent in 2022. This course is designed to meet the industry's growing demand for professionals who can create engaging and effective email marketing campaigns. Through this course, learners will develop a deep understanding of email marketing design principles, from crafting compelling subject lines to designing visually appealing email templates. They will also gain hands-on experience with industry-standard tools, such as email service providers (ESPs) and analytics platforms. By the end of this course, learners will have a portfolio of email marketing designs that showcase their skills and expertise. They will be well-prepared to take on email marketing roles in various industries, from e-commerce to B2B sales.

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CourseDetails

• Unit 1: Introduction to Email Marketing Design
• Unit 2: Understanding Your Audience and Email Goals
• Unit 3: Crafting Engaging Subject Lines and Preview Text
• Unit 4: Creating Responsive Email Templates
• Unit 5: Implementing Visual Hierarchy and Layout Principles
• Unit 6: Selecting and Optimizing Images for Email
• Unit 7: Writing Effective Email Copy and Calls to Action
• Unit 8: A/B Testing and Email Analytics
• Unit 9: Email Accessibility and Compliance
• Unit 10: Strategies for Email Deliverability and Inbox Placement

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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MASTERCLASS CERTIFICATE IN EFFECTIVE EMAIL MARKETING DESIGN

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London School of International Business (LSIB)

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05 May 2025

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