Advanced Certificate in Applied Marketing Analytics

Name: Advanced Certificate in Applied Marketing Analytics
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The Advanced Certificate in Applied Marketing Analytics is a crucial course designed to equip learners with essential skills in data-driven marketing. This certification course underscores the importance of marketing analytics in today's data-centric business world, where measuring and optimizing marketing efforts are paramount for success.

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AboutThisCourse

With the exponential growth of data and digital marketing, the demand for marketing analysts has skyrocketed across industries. This program empowers learners to meet this demand by providing hands-on experience in analyzing consumer data, interpreting insights, and making data-driven decisions to optimize marketing strategies. By earning this advanced certificate, learners will develop a comprehensive understanding of marketing analytics tools, techniques, and frameworks. They will acquire essential skills in customer segmentation, digital marketing analytics, marketing mix modeling, and predictive analytics, preparing them for rewarding careers in marketing analytics and setting the stage for career advancement.

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CourseDetails

• Marketing Analytics Foundations
• Data Visualization and Storytelling
• Statistical Analysis for Marketing
• Digital Marketing Analytics
• Customer Analytics and Segmentation
• Marketing Mix Modeling and Optimization
• Predictive Analytics in Marketing
• Marketing Attribution and Lifetime Value Analysis
• A/B Testing and Experimentation in Marketing
• Advanced Tools and Techniques for Marketing Analytics

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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ADVANCED CERTIFICATE IN APPLIED MARKETING ANALYTICS

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London School of International Business (LSIB)

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05 May 2025

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