Global Certificate in LinkedIn for Small Business Marketing

Name: Global Certificate in LinkedIn for Small Business Marketing
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The Global Certificate in LinkedIn for Small Business Marketing is a vital course designed to help learners navigate the world of LinkedIn marketing. With over 740 million users, LinkedIn offers a unique platform for small businesses to reach their target audience.

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AboutThisCourse

This course focuses on essential skills such as creating and optimizing a LinkedIn Company Page, developing a content strategy, and utilizing LinkedIn's advertising platform. By earning this certification, learners demonstrate their proficiency in LinkedIn marketing, a skill set in high industry demand. This course equips learners with the tools necessary to excel in their careers, providing a competitive edge in the job market and driving small business growth.

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CourseDetails

• LinkedIn Profile Optimization: Learn how to create and optimize a LinkedIn profile for a small business, including company description, logo, and banner image.
• Building a LinkedIn Network: Understand how to find and connect with potential customers, partners, and influencers on LinkedIn.
• Creating and Sharing Content: Develop a content strategy for LinkedIn, including types of content to share, best times to post, and how to engage with followers.
• LinkedIn Advertising: Explore different advertising options on LinkedIn, including Sponsored Content, Sponsored InMail, and Text Ads.
• LinkedIn Groups: Learn how to find and participate in relevant LinkedIn groups to build relationships and increase brand visibility.
• Analytics and Reporting: Understand how to use LinkedIn's analytics tools to track engagement, website traffic, and lead generation.
• LinkedIn Marketing Best Practices: Discover best practices for LinkedIn marketing, including tone of voice, visuals, and etiquette.
• LinkedIn for Sales and Business Development: Learn how to use LinkedIn for sales and business development, including lead generation, prospecting, and account-based marketing.

CareerPath

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

CompleteInOneMonth

AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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DigitalCertificate
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GLOBAL CERTIFICATE IN LINKEDIN FOR SMALL BUSINESS MARKETING

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London School of International Business (LSIB)

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05 May 2025

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