Global Certificate in Product Launch: Sentiment & Strategy

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The Global Certificate in Product Launch: Sentiment & Strategy is a comprehensive course designed to equip learners with essential skills for successful product launches. This program emphasizes the importance of analyzing consumer sentiment and developing data-driven strategies, making it highly relevant in today's data-centric business world.

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AboutThisCourse

With the increasing demand for professionals who can effectively lead product launches, this course offers a valuable opportunity for career advancement. Learners will gain hands-on experience in conducting market research, segmenting audiences, and creating compelling product launch plans. They will also learn how to leverage social media and other digital tools to gauge consumer sentiment and adapt strategies accordingly. By the end of this course, learners will have a solid understanding of the entire product launch process, from pre-launch planning to post-launch analysis. This knowledge will not only enhance their resume but also boost their confidence in leading product launches and driving business growth.

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CourseDetails

• Product Launch Strategy: Understanding the market, competition, and customer needs to develop a successful product launch plan. • Sentiment Analysis: Utilizing data and AI to gauge customer reactions, opinions, and perceptions towards a product. • Pre-launch Marketing: Building buzz, generating leads, and creating anticipation for a product before its release. • Product Positioning: Defining a product's unique value proposition, target audience, and competitive advantages. • Go-to-Market Planning: Developing a comprehensive plan for launching a product, including budgeting, timelines, and resource allocation. • Post-launch Evaluation: Measuring the success of a product launch and gathering feedback for future improvements. • Global Market Research: Analyzing global market trends, cultural differences, and regional regulations to inform a product launch strategy. • Product Localization: Adapting a product to meet the unique needs and preferences of specific markets, including language, currency, and cultural differences. • Product Packaging: Designing and producing packaging that is both functional and aesthetically pleasing, while also reflecting the product's brand and messaging. • Product Distribution: Identifying and partnering with distribution channels, including wholesalers, retailers, and e-commerce platforms, to reach target customers.

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  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotRegulatedAuthorized
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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
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StandardMode GBP £90
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FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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GLOBAL CERTIFICATE IN PRODUCT LAUNCH: SENTIMENT & STRATEGY
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London School of International Business (LSIB)
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05 May 2025
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