Certificate in Video SEO and Social Listening

Name: Certificate in Video SEO and Social Listening
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The Certificate in Video SEO and Social Listening is a comprehensive course designed to equip learners with essential skills for career advancement in the digital marketing industry. This course focuses on the importance of video SEO and social listening in enhancing online visibility, improving search engine rankings, and building brand awareness.

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AboutThisCourse

With the increasing demand for digital marketing professionals, this course provides learners with the necessary skills to stay ahead of the competition. The course covers topics such as video optimization, social media monitoring, and analytics, which are essential in today's digital marketing landscape. By the end of this course, learners will have a solid understanding of how to optimize video content for search engines, how to monitor social media conversations, and how to use social listening to inform marketing strategies. This course is an excellent opportunity for anyone looking to advance their career in digital marketing, communications, or public relations.

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CourseDetails

• Unit 1: Introduction to Video SEO & Social Listening – primary keyword
• Unit 2: Importance of Video Content in Digital Marketing
• Unit 3: Key Elements of Video SEO
• Unit 4: Video Optimization Techniques
• Unit 5: YouTube SEO
• Unit 6: Social Listening Fundamentals
• Unit 7: Social Listening Tools & Techniques
• Unit 8: Analyzing Social Listening Data
• Unit 9: Leveraging Social Listening for Video SEO
• Unit 10: Case Studies: Successful Video SEO & Social Listening Strategies

CareerPath

In today's digital marketing landscape, professionals with a combined skill set in Video SEO and Social Listening are in high demand. With the rise of online video content and social media engagement, job roles in these areas are becoming increasingly relevant. Let's dive into the details of these emerging roles and what they entail. 1. **Video SEO Manager** As a Video SEO Manager, you'll optimize video content for search engines, ensuring increased visibility and organic traffic. This role typically involves keyword research, metadata optimization, and performance analysis. 2. **Social Listening Analyst** A Social Listening Analyst monitors social media platforms to identify trends, sentiment, and opportunities for engagement. This role is crucial for brands looking to maintain a strong online presence and foster positive relationships with their audience. 3. **Video SEO Specialist** A Video SEO Specialist focuses on improving video content rankings on search engines. This role requires a deep understanding of video optimization techniques, such as closed captions, transcriptions, and rich snippets. 4. **Social Listening Manager** A Social Listening Manager oversees the social media monitoring and analysis process. This role involves creating strategies, managing a team, and reporting findings to stakeholders. 5. **SEO & Social Listening Specialist** Combining the expertise of SEO and Social Listening, this professional optimizes websites and social media channels for search engines while monitoring online conversations. This role requires a diverse set of skills, making it a versatile and valuable asset in any digital marketing team. The demand for these roles is growing, and so are the salary ranges. In the UK, professionals in Video SEO and Social Listening can expect competitive remuneration, with Senior Managers earning up to £60,000 per year. To stay ahead in this exciting field, consider pursuing a Certificate in Video SEO and Social Listening. This comprehensive program will equip you with the necessary skills to excel in these emerging roles and set you apart from the competition.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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CERTIFICATE IN VIDEO SEO AND SOCIAL LISTENING

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London School of International Business (LSIB)

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05 May 2025

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