Professional Certificate in Digital Customer Experience Management
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• Digital Customer Experience (CX) Fundamentals: Understanding the key concepts and best practices in digital CX management.
• User Experience (UX) Design: Learning the principles of user-centered design and how to create engaging digital experiences.
• Customer Journey Mapping: Mapping the customer journey across digital channels and touchpoints to identify opportunities for improvement.
• Voice of the Customer (VoC) Programs: Collecting and analyzing customer feedback to inform digital CX strategy.
• Digital Analytics: Measuring and tracking digital CX performance to optimize customer engagement and conversion.
• Personalization and Targeting: Using data and technology to deliver personalized digital experiences and targeted marketing campaigns.
• Digital Accessibility: Ensuring digital properties are accessible and usable for people with disabilities.
• Digital Customer Service: Providing excellent customer service through digital channels, including chatbots, social media, and self-service options.
• Digital Transformation Strategy: Developing a comprehensive digital transformation strategy that aligns with business goals and customer needs.
Note: This list is not exhaustive and the actual course content may vary depending on the training provider.
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- BasicUnderstandingSubject
- ProficiencyEnglish
- ComputerInternetAccess
- BasicComputerSkills
- DedicationCompleteCourse
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- ThreeFourHoursPerWeek
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