Global Certificate in Crisis Communication and Digital PR

Name: Global Certificate in Crisis Communication and Digital PR
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The Global Certificate in Crisis Communication and Digital PR is a comprehensive course that equips learners with essential skills to manage and navigate crisis situations effectively. In the current digital age, the importance of crisis communication and digital PR cannot be overstated, with organizations facing increasing scrutiny and reputational risks.

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AboutThisCourse

This course provides learners with a deep understanding of crisis communication strategies, digital PR, and social media management. It is designed to meet the growing industry demand for professionals who can manage communication crises effectively and protect an organization's reputation in the digital space. By completing this course, learners will gain essential skills for career advancement, including crisis communication planning, media relations, digital reputation management, and social media strategy. The course is relevant for PR professionals, communication specialists, marketing managers, and anyone interested in advancing their career in crisis communication and digital PR.

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CourseDetails

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• Global Crisis Communication Strategies
• Digital PR: Building & Protecting Brands Online
• Social Media Listening & Monitoring in Crisis Management
• Crafting Effective Messages for Global Audiences
• Cross-Cultural Communication in Crisis Situations
• Media Relations & Press Conferences in the Digital Age
• Digital Crisis Simulation & Training
• Ethics & Legal Considerations in Global Crisis PR
• Measuring Success & Evaluating Digital PR Campaigns

CareerPath

The Global Certificate in Crisis Communication and Digital PR job market is thriving, with various roles in demand. According to our analysis, Crisis Communication Managers take the lead, accounting for 45% of the job market. This role requires strategic planning, coordination, and implementation of crisis communication plans to protect and defend an individual, company, or organization facing a public challenge to its reputation. Digital PR Specialists follow closely, making up 30% of the market. As organizations continue to strengthen their online presence, these professionals play a crucial role in shaping and maintaining digital reputations by building relationships with online influencers, promoting positive content, and managing negative feedback. Social Media Strategists come next, representing 15% of the job market. Social media has become an essential aspect of PR, making these professionals responsible for creating social media strategies that align with their organization's overall communications and business goals. Lastly, Content Creators with a crisis focus account for 10% of the market. In times of crisis, these professionals generate content that delivers accurate information, builds trust, and helps maintain a positive brand image for their organizations. With these roles and their respective responsibilities, the Global Certificate in Crisis Communication and Digital PR prepares professionals for an exciting and evolving career landscape.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE IN CRISIS COMMUNICATION AND DIGITAL PR

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London School of International Business (LSIB)

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05 May 2025

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