Certificate in PPC Metrics: Essential Skills for Success

Name: Certificate in PPC Metrics: Essential Skills for Success
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The Certificate in PPC Metrics: Essential Skills for Success is a comprehensive course designed to equip learners with the necessary skills to excel in Pay-Per-Click (PPC) advertising. This course is vital for anyone looking to advance their career in digital marketing, as PPC has become an essential part of any online marketing strategy.

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AboutThisCourse

In this course, learners will gain an in-depth understanding of PPC metrics and how to use them to optimize campaigns, increase ROI, and make data-driven decisions. The course covers key topics such as keyword research, ad copywriting, landing page optimization, and conversion tracking, among others. By the end of this course, learners will have a solid understanding of PPC metrics and how to use them to drive successful campaigns. This knowledge is in high demand in the industry, making this course an excellent investment in one's career advancement.

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CourseDetails

• Unit 1: Introduction to PPC Metrics
• Unit 2: Keyword Research and Selection
• Unit 3: Quality Score and Its Impact on PPC
• Unit 4: Click-Through Rate (CTR) Analysis
• Unit 5: Cost per Click (CPC) and Cost per Conversion
• Unit 6: Conversion Rate Optimization
• Unit 7: Understanding Ad Position and Impression Share
• Unit 8: Quality Score Components and Best Practices
• Unit 9: Attribution Models and Multi-Channel Funnels
• Unit 10: Advanced PPC Metrics Analysis and Reporting

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Google Charts 3D Pie Chart: Certificate in PPC Metrics Essential Skills for Success

The above code displays a 3D pie chart that represents the job market trends for Certificate in PPC Metrics: Essential Skills for Success. The chart includes three primary roles in the industry - PPC Specialist, PPC Analyst, and PPC Manager. The data used in the chart is obtained using the `google.visualization.arrayToDataTable` method and passed to the chart as an argument. The `is3D` option is set to `true` to give a 3D effect to the chart. The chart has been designed to be responsive and adapt to all screen sizes by setting its width to 100%. The background color has been set to transparent, and the legend has been positioned outside the chart to make it more readable. The chart displays the percentage of each role in the industry, and the data has been obtained from reliable sources to ensure accuracy. In conclusion, the 3D pie chart is an effective way to visualize the job market trends for Certificate in PPC Metrics: Essential Skills for Success. By using Google Charts, we can create interactive and responsive charts that provide valuable insights into the industry.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
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FastTrack GBP £140

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ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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CERTIFICATE IN PPC METRICS: ESSENTIAL SKILLS FOR SUCCESS

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London School of International Business (LSIB)

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05 May 2025

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