Executive Development Programme in Brand Management and AI Product Development

Name: Executive Development Programme in Brand Management and AI Product Development
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The Executive Development Programme in Brand Management and AI Product Development is a certificate course designed to provide professionals with a comprehensive understanding of branding strategies and AI product development. This programme emphasizes the importance of aligning branding efforts with AI product development to drive business growth and success.

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AboutThisCourse

In an era where AI technology is revolutionizing industries, there is a high demand for professionals who can effectively manage brands and develop AI products. This course equips learners with essential skills in brand management, AI product development, data analysis, and strategic planning, preparing them for leadership roles in this rapidly evolving field. By the end of the course, learners will have gained the knowledge and skills necessary to develop and implement effective branding strategies for AI products, analyze market trends and data to inform product development decisions, and lead cross-functional teams in the development of AI products. This programme is ideal for marketing professionals, product managers, and business leaders seeking to advance their careers and stay ahead in the industry.

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CourseDetails

• Brand Management Fundamentals: Understanding the basics of brand management, including brand identity, positioning, and strategy.
• AI Product Development Overview: An introduction to AI product development, including use cases, tools, and techniques.
• Brand Strategy and AI: Examining the intersection of brand strategy and AI, including how AI can enhance brand management.
• Data Analysis for Brand Management: Learning how to analyze data to inform brand management decisions, including the use of AI tools.
• Design Thinking and AI: Exploring the relationship between design thinking and AI in product development, including user-centered design principles.
• Ethics and AI in Brand Management: Understanding the ethical considerations of using AI in brand management, including data privacy and bias.
• AI Product Development Lifecycle: A deep dive into the AI product development lifecycle, including planning, development, testing, and deployment.
• AI Product Marketing and Sales: Learning how to market and sell AI products, including how to communicate the benefits of AI to customers.
• AI Project Management: Understanding best practices for managing AI projects, including team structure, communication, and risk management.

CareerPath

The **Executive Development Programme** in Brand Management and AI Product Development offers two exciting career paths tailored for industry relevance. This section features a 3D pie chart highlighting the primary and secondary keyword focus of each role and their respective demand. 1. **Brand Management** In the competitive UK job market, brand management professionals enjoy a strong demand for their skills. The average salary range for experienced professionals is around £75,000 per year. This role focuses on creating, building, and maintaining brand identity, ensuring that the brand resonates with target audiences while standing out from competitors. 2. **AI Product Development** AI product development is a rapidly growing field in the UK, with an average salary range of £85,000 per year for experienced professionals. This role involves designing, developing, and implementing AI-powered systems that enhance business operations, user experiences, and decision-making processes. The 3D pie chart below visualises the relevance and demand for both roles in the UK market:

The chart displays the primary and secondary keyword focus for both brand management and AI product development, using Google Charts for a visually engaging presentation. The transparent background and is3D option set to true provide a unique 3D effect. This chart is also responsive, adapting to different screen sizes for optimal viewing on any device.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
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BasicComputerSkills
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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN BRAND MANAGEMENT AND AI PRODUCT DEVELOPMENT

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London School of International Business (LSIB)

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05 May 2025

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