Certificate in Brand Journalism and Media Literacy

Name: Certificate in Brand Journalism and Media Literacy
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The Certificate in Brand Journalism and Media Literacy is a comprehensive course that empowers learners with the skills to excel in the rapidly evolving media landscape. This program emphasizes the fusion of journalism and brand storytelling, addressing the growing industry demand for professionals who can create engaging, authentic content to build brand awareness and trust.

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AboutThisCourse

By combining theory and practical application, the course equips learners with essential skills in content creation, storytelling, media literacy, and strategic communication. Learners will gain a deep understanding of audience engagement, ethical considerations, and the impact of media in today's digital world. As brands increasingly rely on compelling narratives to connect with consumers, this certificate course positions learners for career advancement in various fields, such as public relations, marketing, journalism, and communications. By mastering brand journalism and media literacy, professionals can drive impactful campaigns, foster meaningful relationships, and ultimately, propel their careers forward.

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CourseDetails

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• Basic Journalism Principles
• News Writing and Editing for Brand Journalism
• Understanding Brand Storytelling
• Digital Media Landscape and Trends
• Media Literacy and Critical Thinking
• Ethics in Brand Journalism
• Social Media Strategy for Brand Journalism
• SEO and Content Optimization for Brand Journalists
• Measuring Success in Brand Journalism

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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ComplementaryFormalQualifications

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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FullCourseAccess
DigitalCertificate
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CERTIFICATE IN BRAND JOURNALISM AND MEDIA LITERACY

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London School of International Business (LSIB)

AwardedOn

05 May 2025

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