Global Certificate in YouTube: Shorts & Long-Form Content

Name: Global Certificate in YouTube: Shorts & Long-Form Content
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The Global Certificate in YouTube: Shorts & Long-Form Content course is a comprehensive program designed to equip learners with essential skills for career advancement in the digital media industry. This course emphasizes the importance of creating engaging and effective content for YouTube, covering both short-form videos (like YouTube Shorts) and long-form content.

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AboutThisCourse

With the explosive growth of online video consumption and the rising demand for video content creators, this course is highly relevant for anyone looking to break into the field or enhance their existing skills.Throughout the course, learners will explore the latest tools, techniques, and best practices for video production, editing, and optimization, as well as strategies for building a strong brand and community on YouTube. By the end of the course, learners will have a portfolio of video content to showcase their skills and demonstrate their expertise to potential employers or clients.

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CourseDetails

• YouTube Basics: Understanding the platform, creating a channel, optimizing channel settings, and familiarizing with YouTube's features.
• Shorts Content Creation: Ideation, scripting, filming, editing, and optimizing YouTube Shorts for maximum reach and engagement.
• Long-Form Content Creation: Planning, scripting, filming, editing, and optimizing long-form videos to engage viewers and increase watch time.
• YouTube SEO: Keyword research, metadata optimization, playlist creation, and using analytics to improve video performance.
• Building a Community: Engaging with viewers, responding to comments, collaborating with other creators, and building a loyal audience.
• Monetization & Revenue Streams: Understanding YouTube's monetization policies, affiliate marketing, brand partnerships, and crowdfunding.
• Content Strategy: Developing a content calendar, repurposing content, and using trends to inform content decisions.
• Analytics & Reporting: Analyzing video performance, tracking audience engagement, and using data to inform content and marketing decisions.
• Legal & Ethical Considerations: Copyright laws, fair use, Creative Commons, and disclosures.
• Future of YouTube: Exploring emerging trends, new features, and opportunities for creators on the platform.

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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NotAccreditedRecognized
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FastTrack GBP £140

CompleteInOneMonth

AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

CompleteInTwoMonths

FlexibleLearningPace

TwoThreeHoursPerWeek
RegularCertificateDelivery
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FullCourseAccess
DigitalCertificate
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GLOBAL CERTIFICATE IN YOUTUBE: SHORTS & LONG-FORM CONTENT

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London School of International Business (LSIB)

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05 May 2025

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