Advanced Certificate in SEO & Conversion Rate Optimization

Name: Advanced Certificate in SEO & Conversion Rate Optimization
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The Advanced Certificate in SEO & Conversion Rate Optimization is a comprehensive course that equips learners with essential skills for career advancement in digital marketing. This course is crucial in today's digital age, where businesses compete for online visibility and higher conversion rates.

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AboutThisCourse

The course covers advanced SEO strategies, including technical optimization, link building, and content marketing. It also delves into conversion rate optimization, teaching learners how to design and optimize websites for maximum conversions. With the ever-increasing demand for digital marketing professionals, this course provides a competitive edge for those seeking to excel in the field. Upon completion, learners will have a deep understanding of SEO and CRO best practices, enabling them to drive organic traffic, improve user experience, and increase conversion rates. This knowledge is vital for anyone looking to advance their career in digital marketing or start their own digital agency.

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CourseDetails

• Advanced Keyword Research: Understanding searcher intent, long-tail keywords, and keyword research tools.
• On-Page Optimization: Title tags, meta descriptions, header tags, URL structure, and internal linking.
• Technical SEO: Mobile optimization, site speed, XML sitemaps, structured data, and crawlability.
• Link Building Strategies: White-hat tactics, content marketing, outreach, and digital PR.
• Conversion Rate Optimization: User experience, A/B testing, funnel optimization, and CRO tools.
• Analytics and Reporting: Google Analytics, Google Search Console, and data-driven decision making.
• Local SEO: Google My Business, online reviews, and local link building.
• Advanced Content Marketing: Skyscraper technique, content hubs, and repurposing content.
• Voice Search Optimization: Understanding voice queries, natural language processing, and optimizing for virtual assistants.

CareerPath

The Advanced Certificate in SEO & Conversion Rate Optimization is a sought-after credential in the UK's bustling digital marketing landscape. This certificate opens doors to various rewarding roles, including SEO Specialist, Conversion Rate Optimization Specialist, Technical SEO Specialist, and SEO Content Writer. To help you understand the job market trends, we've compiled the latest statistics and visualized them in a 3D pie chart. The chart showcases the distribution of demand and opportunities in the UK for each role. With a transparent background and no added background color, the chart adapts to all screen sizes and offers an engaging and interactive way to comprehend the industry landscape. Each slice of the pie represents a specific role, and the percentage of the slice corresponds to the relative demand in the job market. The purple slice represents SEO Specialists, who hold a significant portion of the market. The orange slice represents Conversion Rate Optimization Specialists, while the light blue and light green slices represent Technical SEO Specialists and SEO Content Writers, respectively. By understanding the job market trends, you can make informed decisions about which role best suits your skills and career aspirations. The Advanced Certificate in SEO & Conversion Rate Optimization can help you excel in any of these roles and stay competitive in the ever-evolving digital marketing industry.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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ADVANCED CERTIFICATE IN SEO & CONVERSION RATE OPTIMIZATION

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London School of International Business (LSIB)

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05 May 2025

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