Advanced Certificate in Ad Campaign Platform Selection

Name: Advanced Certificate in Ad Campaign Platform Selection
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The Advanced Certificate in Ad Campaign Platform Selection is a comprehensive course designed to empower learners with the essential skills needed to excel in digital advertising. This course focuses on the importance of selecting the right ad campaign platform, a critical decision that can significantly impact campaign performance and return on investment.

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AboutThisCourse

In an era where digital advertising budgets are soaring, there is a high industry demand for professionals who can effectively navigate the complex landscape of ad campaign platforms. This course equips learners with the knowledge and skills to do just that, making them highly valuable assets in today's digital-first economy. Through a combination of theoretical instruction and practical applications, learners will gain a deep understanding of various ad campaign platforms, their unique features, and how to match them with specific marketing objectives. This course not only enhances learners' professional skillsets but also paves the way for career advancement in digital advertising.

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CourseDetails

• Advanced Ad Campaign Objectives
• Understanding Ad Campaign Platforms
• Key Metrics in Ad Campaign Platform Selection
• Secondary Platform Features and Capabilities
• Primary Platforms: Google Ads, Facebook Ads, LinkedIn Ads
• Programmatic Advertising and Demand Side Platforms (DSPs)
• Mobile Ad Campaign Platforms
• Video Ad Campaign Platforms
• Selecting Ad Campaign Platforms Based on Target Audience
• Advanced Analytics in Ad Campaign Platform Selection

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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DigitalCertificate
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ADVANCED CERTIFICATE IN AD CAMPAIGN PLATFORM SELECTION

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London School of International Business (LSIB)

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05 May 2025

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