Executive Development Programme Market Research for Competitive Differentiation

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The Executive Development Programme in Market Research for Competitive Differentiation is a certificate course designed to empower professionals with essential skills in market research and competitive analysis. In today's fast-paced business environment, staying ahead of the competition is crucial for career advancement and organizational success.

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AboutThisCourse

This course provides learners with the knowledge and tools necessary to conduct comprehensive market research, analyze competitors, and develop effective strategies for competitive differentiation. By completing this program, learners will be able to demonstrate their expertise in market research, competitive analysis, and strategic planning, making them valuable assets to any organization. With a strong emphasis on practical application, this course is highly relevant to a variety of industries, including marketing, sales, product management, and market research. By equipping learners with the skills to conduct effective market research and make data-driven decisions, this course is an excellent investment in professional development and career advancement.

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CourseDetails

โ€ข Market Research Fundamentals
โ€ข Identifying Target Markets and Competitors
โ€ข Secondary Research: Data Collection and Analysis
โ€ข Primary Research: Surveys, Interviews, and Focus Groups
โ€ข Competitive Analysis: SWOT and PESTLE Analysis
โ€ข Market Trends and Segmentation
โ€ข Positioning and Branding for Competitive Differentiation
โ€ข Utilizing Market Research Insights to Drive Strategy
โ€ข Communicating Research Findings and Recommendations

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotAccreditedRecognized
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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
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StandardMode GBP £90
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FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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EXECUTIVE DEVELOPMENT PROGRAMME MARKET RESEARCH FOR COMPETITIVE DIFFERENTIATION
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London School of International Business (LSIB)
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05 May 2025
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