Certificate in SEO & Competitive Intelligence

Name: Certificate in SEO & Competitive Intelligence
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The Certificate in SEO & Competitive Intelligence course is a comprehensive program designed to equip learners with essential skills for career advancement in the digital marketing industry. This course emphasizes the importance of Search Engine Optimization (SEO) and Competitive Intelligence in today's online business landscape.

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AboutThisCourse

With the ever-increasing demand for digital marketing professionals, this course provides learners with a competitive edge by teaching them how to optimize website visibility, analyze competitor strategies, and make data-driven decisions. The course covers key topics including keyword research, on-page and off-page optimization, backlinking strategies, and competitive analysis tools. By the end of this course, learners will have gained practical experience in implementing SEO best practices, conducting competitive intelligence research, and using data analytics to improve online business performance. These skills are highly sought after by employers and will provide learners with a strong foundation for career growth in digital marketing.

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CourseDetails

• SEO Fundamentals
• Keyword Research and Analysis
• On-Page Optimization Techniques
• Technical SEO: Website Architecture and Mobile Optimization
• Off-Page Optimization Strategies
• Local SEO and Google My Business
• SEO Analytics and Reporting
• Competitive Intelligence for SEO
• Understanding and Leveraging Search Console and Google Analytics
• Advanced SEO Tactics and Algorithm Updates

CareerPath

With the ever-evolving digital landscape, the demand for SEO and Competitive Intelligence professionals is skyrocketing. Businesses are recognizing the importance of these roles in gaining a competitive edge and boosting online visibility. Here are some popular job titles and their associated salary ranges in the UK. ## SEO Specialist An SEO specialist is responsible for optimizing websites and content for search engines, driving organic traffic, and enhancing online presence. The average salary for an SEO specialist in the UK is around £58,000 per year. ## Competitive Intelligence Analyst A Competitive Intelligence Analyst gathers and analyzes data to help businesses make informed decisions, stay ahead of competitors, and identify growth opportunities. The average salary for a Competitive Intelligence Analyst in the UK is approximately £62,000 per year. ## SEO & Competitive Intelligence Certificate Holders Professionals with a certification in SEO and Competitive Intelligence have a unique edge in the job market, combining expertise in both fields to deliver comprehensive digital strategies. On average, these professionals can expect a salary of around £67,000 per year in the UK. Incorporating a certified SEO and Competitive Intelligence professional in your team can give your business a significant advantage in today's dynamic digital world.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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CERTIFICATE IN SEO & COMPETITIVE INTELLIGENCE

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London School of International Business (LSIB)

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05 May 2025

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