Executive Development Programme in Narrative Design: Watch Brand Impact

Name: Executive Development Programme in Narrative Design: Watch Brand Impact
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The Executive Development Programme in Narrative Design: Watch Brand Impact is a certificate course that focuses on the essential skills needed to excel in the watch industry. This programme highlights the importance of storytelling in creating successful watch brands and products, and teaches learners how to develop compelling narratives that connect with consumers on an emotional level.

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AboutThisCourse

In today's competitive market, there is a high demand for professionals who can create impactful brand stories that resonate with consumers and differentiate products. This course equips learners with the skills they need to meet this demand, providing them with a deep understanding of narrative design, brand positioning, and consumer psychology. By the end of the course, learners will have developed a strong foundation in narrative design and will be able to apply their skills to watch branding and product development. This will open up new career opportunities and help them advance in their current roles, making the Executive Development Programme in Narrative Design: Watch Brand Impact an essential course for anyone looking to succeed in the watch industry.

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CourseDetails

• Introduction to Narrative Design: Understanding the role of narrative design in creating compelling brand stories, and how it can be applied to watch brands.
• Brand Identity and Positioning: Defining and establishing a strong brand identity and positioning for watch brands through narrative design.
• Storytelling Techniques: Utilizing various storytelling techniques, such as character development, world-building, and plot structure, to create engaging narratives for watch brands.
• Visual Design in Narrative: Incorporating visual design elements, such as color, typography, and imagery, to enhance the narrative of watch brands.
• Watch Brand Impact: Analyzing the impact of narrative design on the perception and success of watch brands, and how to measure this impact.
• Case Studies in Watch Narrative Design: Examining successful examples of narrative design in the watch industry, and understanding the key elements that contributed to their success.
• Narrative Design Strategy: Developing a comprehensive narrative design strategy for a watch brand, including research, planning, and implementation.
• Collaborative Narrative Design: Working effectively with cross-functional teams, such as marketing, design, and sales, to create a cohesive narrative for a watch brand.
• Ethics in Narrative Design: Considering the ethical implications of narrative design in the watch industry and ensuring that the narratives created are responsible and respectful.

CareerPath

In the Executive Development Programme in Narrative Design: Watch Brand Impact, we focus on key roles that drive watch brand success in the UK market. The 3D pie chart below illustrates the percentage distribution of these roles: 1. **Product Designer**: These professionals are responsible for the physical design and appearance of watches, working closely with engineers to ensure feasibility and manufacturing capabilities. 2. **Brand Manager**: Brand managers develop and maintain the brand's identity, reputation, and image, ensuring that all marketing efforts align with the brand's message and target audience. 3. **Data Scientist**: Data scientists analyse market trends, customer behaviours, and sales patterns, providing valuable insights to guide strategic decision-making and growth initiatives. 4. **Marketing Manager**: Marketing managers oversee marketing campaigns, promotional activities, and communication strategies to create brand awareness, attract customers, and drive sales. 5. **UX Designer**: UX designers focus on enhancing the user experience, ensuring watch interfaces are intuitive, visually appealing, and easy to navigate. The 3D pie chart highlights the importance of each role in driving watch brand impact, offering a comprehensive understanding of the industry's dynamics and career path opportunities.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN NARRATIVE DESIGN: WATCH BRAND IMPACT

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London School of International Business (LSIB)

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05 May 2025

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